It is generally accepted that organic traffic often has a higher conversion rate than paid traffic. This is because people search when they’re looking for something specific, and thus more…
It is common to overlook the social sharing counts on your pages when you’re moving from one domain to another or migrating to HTTPS, particularly on blog posts. Those little…
It’s no secret that marketers and search optimization pros can be a bit obsessed with Google’s zoo of algorithm updates.
Although many in the SEO and online marketing industry like to speak about Google’s algorithm as if it were an ancient secret buried beneath a mythical tomb, secrets known only…