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Search & Landing Pages Finding Balance in Intent, Action & Persuasion
business strategy | lead generation

Search & Landing Pages Finding Balance in Intent, Action & Persuasion

Traditionally, the process of generating leads through search engine optimization looks something like this: figure out what keywords your potential customers are likely to search for, make pages that are…

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Is Your Business Website Humming Right Along With Google?
Search Optimization

Is Your Business Website Humming Right Along With Google?

In case you haven’t heard, the latest Google algorithm update (nicknamed “Hummingbird”) is online and ready for action.

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7 Ways to Accidentally De-Value Internal Links
marketing strategy | Search Optimization

7 Ways to Accidentally De-Value Internal Links

Most business people realize by now that search optimization (and by extension, a big degree of success or failure in Internet marketing as a whole) comes down to having strong…

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5 Ways to Spot SPAM Link Submissions on Your Blog
anti-spam | Search Optimization

5 Ways to Spot SPAM Link Submissions on Your Blog

With spammers getting better at disguising what they do, are you confident you can identify every piece of spam that comes through?

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The Three Rules for Findability and Website Redesign
business strategy | Search Optimization | website design

The Three Rules for Findability and Website Redesign

Have you ever had that sinking feeling that comes with realizing you didn’t plan ahead the way you should have?

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Zen and the Art of Search Engine Optimization
lead generation | Search Optimization

Zen and the Art of Search Engine Optimization

What is the sound of one keyword clapping? Can Google itself create a site so large that it can’t even be indexed? Can any marketer ever step into the same…

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  • Technical Audit
  • UX Audit
  • Flow Audit

A specialized website auditing tool checks more than 300 technical aspects of your website.

A detailed, actionable report is generated.

Scores (Critical, High, Medium, Low) are assigned to each issue, helping you prioritize tasks to be done.

Experts review your website for user experience best practices and common practices, plus vet any critical issues revealed in the technical audit.

Suggestions are provided for refinements to page layouts, lead capture forms, content presentation, and much more.

Our conversion experts look at how well your content is written, how well it meets predictable visitor behavior models and the manner in which content items are linked.

In a nutshell, flow is the expert integration of hierarchy, consistency, efficiency, and aesthetics.

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